I’d expect there will be some readers that subscribe via multiple methods but I expect the majority will use their preferred reading method as it’s pretty pointless subscribing to the same content in different clients.

I have a fan page set up on the same account as my personal page. I am wanting to share thing as my fan page and not me personally – is that possible? I can see above that someone else had the same issue and you emailed them a response so i would be grateful if you could let me know too!

Thanks
Philli

I hope you can help =) At one point I was able to share from my website and it would post to my fb fan page. But now it post to my fb personal page! What should I do so that it will post only to my fb fan page?

Thanks!

First, I think that Fan Pages have different goals for every organization. The good thing though, is that it can do all that you listed. An important thing to remember is that the technology it’s an enabler, but not the force, so you need to read your potential target first. If your main objective is building community? Provide content that people can engage with. If you want to drive traffic, make sure there are appropriate calls to action. It’s important to take a look at the insights for fan pages to see your demographic and get an understanding of what interesting content may be for the fans as well. For example, if most fan are between the ages of 18 – 24 (college students) posting irrelevant information about say – How to talk to your children about X, may not be the best content. Facebook pages can be used to listen, interact, inform, etc. so it all depends on the people. I created my offices strategy by first assessing the people I was trying to reach, then laid out objectives based on their needs.

It’s awesome that you are considering your goals first though! In my opinion, without a solid goal strategies will fail.

I’d be very interested in how your goals for your Facebook fan page were determined and what kind of milestones you set for reaching those goals.

Great post.