I’m just going to be completely blunt and tell you that I think the social media portion of my web strategy has been a failure so far. Yes, I’m only a month in and awareness has increased and volunteer numbers have gone up, but I want more. It isn’t that social media is “not working” [...]

I’ve been inspired by the great Todd Sanders (@tsand) and am going to be participating in the Springfield Polar Plunge. I didn’t know it was even going to happen in Springfield until yesterday. If you don’t know what the Springfield Polar Plunge is, it’s basically a benefit for the Special Olympics. Plungers like me will [...]